This 3D Animation Studio Aced Project Profitability With Clockify
“Clockify is a big part of our management scheme — it lets us know if we’re profitable.”
– William Gadea
Video editor William Gadea is the founder and creative director at IdeaRocket — a studio that produces animated videos for businesses.
While his work is exciting and creative, William acknowledges that the video production industry has its fair share of challenges:
"When you're dealing with these bigger productions, you have more people involved, and more moving parts means you need more visibility."
To manage larger productions efficiently, William uses Clockify. We had a chat with him to learn specifically how our time tracking software helped his animation studio.
How Clockify helps William and his studio
Before discovering Clockify, IdeaRocket struggled with clunky interfaces, high costs, and poor visibility into project progress:
“We were paying more than $2,000 a year for a timesheet program. It did a job, but it didn’t do the job very elegantly. So I started doing some research online, trying different products, and came along Clockify. The thing that I like about Clockify is that there are a lot of subtle things that you wouldn’t think make a big difference, but they do.”
William saw Clockify as the perfect solution for maintaining productivity and transparency in a remote working environment. Let’s see why in more detail.
Benefit #1: Easier project management
Effective time management is crucial for IdeaRocket’s success, and Clockify plays an integral role in its project management process. As William told us, our tool has helped IdeaRocket maintain visibility into their projects’ costs and timelines:
“Clockify is really a big part of our management scheme because it allows us to know whether we’re being profitable and a viable business.”
In short, Clockify allows you to create, organize, and track projects easily, letting you:
- Set project budgets,
- Allocate tasks, and
- Monitor progress in real time.
That way, everyone stays on the same page and projects are completed on time and within budget.
Benefit #2: More organized work schedule
Multitasking is a big part of William’s work — from client communication to keeping his colleagues in sync. But he also emphasized the importance of good habits and staying organized.
In fact, William finds that instilling a habit of time tracking in his team makes a big difference:
“When a project’s finished, you have to do this and this and this and this and this. And if you can keep organized and follow a process, then things pretty much take care of themselves. From the timekeeping side, that’s super important.”
One of the things William appreciates most about Clockify is its simple time tracking:
“Just being able to put the hours and the minutes and then pressing return — that sounds like a minor thing, but just that functionality saves you so many clicks.”
Clockify offers multiple ways to log hours. In short, you can:
- Start and stop the timer with a click,
- Input hours manually, or
- Use a weekly timesheet view to enter time in bulk.
This flexibility makes it easy to track work hours accurately and efficiently.
Benefit #3: Better resource management
In William’s words, Clockify also provides insights that are essential for managing resources effectively:
“If you don’t know how much a project is costing you to produce, how can you be sure that you have a viable business? How can you be sure which are the good clients that you’d be looking for, and the clients that really aren’t working out that you should try to avoid?”
Clockify provides detailed insights into your tracked time with customizable reports. In fact, you can generate a summary — as well as detailed or weekly reports — to further analyze the time spent on different projects and tasks.
You can also easily filter, export, and share these reports to review profitability and improve decision-making.
Use Clockify to make your business thrive
Clockify has been a game-changer for IdeaRocket thanks to functionalities like:
- Projects — to organize and prioritize tasks better,
- Time tracking — to keep tabs on what everyone’s up to, and
- Reports — to get a glimpse into team productivity and report to clients.
For anyone seeking to enhance their business operations, Clockify provides a solution that combines simplicity with powerful features.
So, don’t let disorganization hold you back. Use Clockify and watch your business thrive.
